Privacy Commitment

Data We Gather

We gather and handle various categories of personal information, including:

Your Information Usage

Your personal information is used for these key purposes:

• Service Provision and Contract Fulfillment:
  • Managing your vehicle rental bookings and agreements is a key part of our service. We verify your identity to confirm that you meet our rental criteria. Our team facilitates the collection and return of vehicles efficiently. Additionally, we handle payment processing, including deposits and any applicable charges.
• Customer Communication (Legitimate Interest and Contract Obligations):
  • We send booking confirmations and updates, along with essential rental information. Our team addresses your inquiries and offers customer support. We inform you about any changes to our services or policies.
• Marketing Permissions and Interests:
  • We will send promotional offers, newsletters, and service updates based on your consent or our legitimate interest. You may opt out at any time.
• Service Enhancement Through Legitimate Interest:
  • Evaluating website interactions to refine user experience and site performance. Conducting research to improve our vehicle selection and service offerings.
• Regulatory Adherence (Legal Responsibility):
  • Meeting legal, regulatory, and tax obligations. Preventing fraud and maintaining the security of our services. Addressing disputes and upholding our terms and conditions.

Data Sharing Practices

Sharing Your Personal Information

• Car Hire Partnerships: Third-party companies assist us in providing our services, including payment processors, IT support, and maintenance. These partners are required to safeguard your data.

We do not share your personal information with third parties for marketing.

4. Protecting Your Data

At Blackwood Car Hire, we prioritize the security of your personal information. We employ various technical and organizational measures such as encryption, access controls, and secure servers, alongside routine security evaluations. While we strive to safeguard your data, it is important to acknowledge that no method of online transmission or electronic storage can be entirely risk-free.

Data Storage Policy

At Blackwood, we retain your personal information solely for the time required to achieve the purposes for which it was gathered. This includes compliance with legal, accounting, or reporting obligations. The duration for which we hold your data will vary based on the type of information and the specific processing context.

Your Privacy Rights

Your rights under UK data protection law:

• Access to Your Information: Obtain a copy of your personal information on file.

To exercise your rights, contact us using the information provided.

Cookies and Tracking Practices

At Blackwood, we utilize cookies and similar technologies to improve your browsing experience, monitor site traffic, and customize content to better serve you. You have the option to adjust your cookie settings directly within your browser to control your preferences.

Policy Changes

Blackwood may revise this Privacy Policy from time to time to align with updates in our operational practices or legal obligations. Any changes will be documented on this page, accompanied by a new "Last Updated" date. We recommend reviewing this policy periodically to stay informed about our privacy practices.

Contact Blackwood

For inquiries regarding our Privacy Policy or data practices, please reach out to us: